Top News
Mon Sep 6
Nytimes [MEDIA]
The Advertising Standards Authority of Britain plans to extend its oversight to social media, company Web sites and other nontraditional digital marketing activities. [...]
Mon Sep 6
Nytimes [MARKETING]
Companies including Volvo, H&M and MTV are testing merchandise in virtual worlds to raise awareness of their brands. [...]
Mon Sep 6
Nytimes [ONLINE]
Because of technological advances, newspapers can make more scientific decisions about allocating their resources. [...]
Sun Sep 5
Nytimes [TV]
Survey results suggested a decline in the perceived status of the television set, as other devices edge into its territory. [...]
Sun Sep 5
Nytimes [DIES]
Mr. Conrad's editorial cartoons in The Los Angeles Times and other papers slashed presidents, skewered pomposity and exposed what he saw as injustice for six decades. [...]
Mon Sep 6
Ibelieveinadv [ZOMBIES]
Advertising Agency: Neogama/BBH, Brazil Chief Creative Officer: Alexandre Gama Executive Creative Director: Alexandre Gama Creative Directors: Márcio Ribas, Wilson Mateos Art Directors: Paulo Lemos, Fábio Astolpho Copywriter: Eduardo Andrietta Art Buyers: Mariah Bayeux, Rubens Gomez Producers: Kiyoshi Takahashi, Daniel Terlizzi “Panga” Photographer: Eduardo Rodrigues Model Makers: Daniel Hashimi, Marco Di Giorgio Illustrators: Eduardo Oliveira, Alessandra [...]
Mon Sep 6
Linkedin [MATTER]
Is it easier to sell a $100 product versus $1000 product. [...]
Sun Sep 5
Nytimes [PLANE]
Spanish courts have not yet ruled on complaints against the movie, and the channel Telecinco showed the first part last week. [...]
Mon Sep 6
Nytimes [BEYOND]
The New York Observer has a new editor, new offices, a new design and a new mission: to define the ruling class of the city. [...]
Sun Sep 5
10 Marketers Who Transformed American Culture
Adage [MARKETERS]
Looking at American culture throughout history, iconic images come to mind. Some are turning points in history, forming our nation. Others are people who shaped our freedoms and laws. And some are brands that affected how we eat, shop and pass our time. Each was once an idea that has grown into a national -- and in many cases, global -- force to be reckoned with. Below are 10 examples of these people and their ideas that have grown far beyond expectations. [...]
Adage [MARKETERS]
Looking at American culture throughout history, iconic images come to mind. Some are turning points in history, forming our nation. Others are people who shaped our freedoms and laws. And some are brands that affected how we eat, shop and pass our time. Each was once an idea that has grown into a national -- and in many cases, global -- force to be reckoned with. Below are 10 examples of these people and their ideas that have grown far beyond expectations. [...]
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